What we do
Communications
- Provide initial strategic advice and counsel
- Prepare comprehensive communications plans involving a range of disciplines (e.g., public relations, advertising, online and direct marketing, event marketing and sponsorship, employee communications, salesforce motivational programs)
- Conduct the writing, design and production of specific program elements, working in various communications channels:
- Print - Brochures, newsletters, corporate reports, media-relations materials, direct-response campaigns, advertisements, customer correspondence
- Digital - Internet / intranet sites, email campaigns, sales presentations, e-newsletters
- Video - Promotional films, training videos, motivational modules
- Live Events - Sales meetings / product launches, executive presentations and speeches, award shows, staff celebrations, recognition events
Event management
Glue Events - a division of Glue led by Sue MacGowan - is an energetic and creative event planning and management practice that plans and executes events for a range of corporate and not-for-profit clients.
With every project, Glue Events strives to foster meaningful connections between people and create memorable experiences. Its services include:
- Concept development and theming
- Venue research, selection, negotiation and contracting
- Supplier sourcing and liaison
- Invitations, registration and participant communications
- On-site coordination and management
- Post-event follow-up and evaluation
Complementary resources: As required to supplement our in-house expertise, Glue draws upon a proven network of external partners - in such disciplines as print / digital design and production, market research, strategic planning and sales training - to develop and deliver fully integrated client solutions that are be managed through a single point of contact at Glue.
